Wednesday, July 21 | 1:00 – 1:45 p.m. E.T.

U.S. companies spend about $15 billion each year training their sales teams. Yet, many sales leaders report low ROIs from their training initiatives. So, how can you ensure that your investment in sales training is producing excellent results?

Join us for this Training Industry Leader Talk to hear Ray Makela and Norman Behar, managing directors at the Sales Readiness Group, discuss how successful sales organizations are using collaborative online training to rapidly train their salespeople.

This interactive session will provide insights on:

• How sales training is changing.
• What do learners want?
• Using collaborative learning to create an engaging training experience.
• Why a collaborative learning experience produces better learning outcomes.

View full agenda.

Speaker

Ray Makela, Managing Director, Sales Readiness Group Ray Makela is an author, speaker and business executive with 25 years of management, consulting and sales experience. At Sales Readiness Group (SRG), Ray oversees all client engagements and the delivery of sales and sales management training programs. He has delivered programs for clients such as Microsoft, Infor, Smartsheet, Alcon, Edwards Lifesciences, ABM Industries, HD Supply, Timken, and Walmart.

Norman Behar, Managing Director, Sales Readiness Group Norman Behar has over 25 years of CEO and senior sales management experience. He’s worked with clients in a wide range of industries, including financial services, healthcare, technology, manufacturing and distribution. Before SRG, Norman served as president and CEO of Catapult, Inc., a leading provider of personal computer training services, where he oversaw operations and managed growth before the company’s acquisition by IBM.