Sales leaders are very important in any company’s revenue engine as they are responsible for hitting financial goals through their teams. A critical component to the success of a front-line salesperson is the coaching they receive from their manager. What type of coaching is essential for sales leaders to provide and what are best practices to follow?

This interactive session will provide easy to understand insights on:

  • The top 10 sales behaviors that leaders need to coach in.
  • Three areas that leaders need to keep in mind as they coach.
  • How to make coaching stick.

 


 

View full agenda.


Speaker

David Mattson, Chief Executive Officer and President, Sandler

David Mattson is a best-selling author, sales and management thought leader, keynote speaker and leader for sales training seminars across the globe. As chief executive officer and president of Sandler, Mattson oversees the corporate direction and strategy for the company’s global operations including sales, marketing, consulting, alliances and support. His key areas of focus are sales leadership, strategy and client satisfaction.

Under Mattson’s leadership, the Sandler organization expanded domestically and internationally to over 250 offices in 27 countries around the world.